Project 8: Brochure

P8SamDaltonFront

P8SamDaltonInside

Youtube Video Link:

 

  1. Description: A tri-fold brochure detailing the history of Pepsico.
  2. Process: This was a lengthy process spanning two weeks. I used InDesign to create the base of the project. I decided to use a traditional tri-fold brochure style because it is simple and comfortable. I divided the page into equal thirds and marked the folds. In order to get the images to look the way I wanted I turned them into png files on photoshop and edited out the backgrounds. I decided to put the bottle over one of the folds so the text on both columns would wrap around the image. The new logo I created in Illustrator and then placed the png file of the logo on the back of the brochure. To create the bubbles I just made circles on InDesign and used the color dropper tool to copy the colors from the pepsi logo along with adding in some yellow from the original logo I created. I then changed the transparency and sent the circles to the back of the image of the glass.
  1. Message:  Inform the audience of the history of Pepsi Cola.
  2. Audience: Anyone interested in the history of the soft drink company.
  3. Top Thing Learned: I learned a lot about how to format a paragraph design so I can create uniform paragraphs throughout.
  4. Color scheme and color names: Triadic, Red Yellow Blue
  5. Title Font Name & Category: ! Pepsi !, modern
  6. Copy Font Name & Category: Timeless, oldstyle
  7. Word Count of copy: 410
  8. Thumbnails of Images used:
  9. Sources (Links to images on original websites)
    1. http://i.bnet.com/blogs/new-pepsi-can-logo-bnet-april-2011.jpg
    2. https://www.good-design.com/wp-content/uploads/2015/03/Pepsi-Axl-2-GDAus-1200×1200.jpg
    3. https://upload.wikimedia.org/wikipedia/commons/thumb/0/0f/Pepsi_logo_2014.svg/2000px-Pepsi_logo_2014.svg.png
    4. http://vignette4.wikia.nocookie.net/logopedia/images/d/dd/Pepsi-Cola_1940s.png/revision/latest?cb=20100914190424
    5. http://tlloh.com/wp-content/uploads/2014/07/soda.jpg

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